Register

I agree with the Privacy Policy

USA Today

Sling TV streaming-video service open for business

February 08, 2015

If consumers flock to Sling TV, which doesn't have live programming from major networks such as ABC, CBS, Fox, NBC and PBS, it could weaken broadcasters' position in negotiations of fees for cable, satellite and online carriage of their signals, said Brett Sappington, director of research at consulting firm Parks Associates.

"If Sling TV is successful without broadcast channels, that could be a real wake-up call to the big broadcasters," he said.

Sling TV is designed to appeal especially to Millennials who may not want pay-TV service, CEO Roger Lynch says. While many younger adult consumers (82%) do have pay-TV service, that's lower than the 87% of older consumers who have pay TV, Parks finds.

From the article "Sling TV streaming-video service open for business" by Mike Snider.

Previously In The News

Cutting the Cord: Waiting for ... 'Godzilla'?

As consumer behavior changes — in this case, purchases of tickets and discs declining — Hollywood needs new ways of recouping its investments in movies. "There are a lot more outlets for content no...

First Take: HBO's stand-alone service could open floodgates

Already 55% of U.S. broadband households subscribe to a streaming TV service, according to Parks Associates. As consumer adoption of streaming has boomed and some pay TV customers are trimming — an...

Future of Net TV looks brighter with CBS, HBO on board

Already more than half (55%) of U.S. homes with broadband Internet connectivity subscribe to a Net TV service such as Netflix, according to research firm Parks Associates. And pay-TV subscribers ar...

Cutting the Cord: Fissures in the pay TV 'logjam'

Consumers have already spoken, as more than half (55%) of U.S. broadband households currently subscribe to a streaming TV service, according to Parks Associates. From the article "Cutting the C...

‹
1
2
3
4
5
6
7
8
9
10
11
12
›