Providing market intelligence for more than 35 years

USA Today

New Pac-12 Networks offer viewer paradise

Fans who want to watch Pac-12 programming on their computer, tablet or smartphone will be able to do so as long as they subscribe to one of the distributors that carries the Pac-12 — Cox or Time Warner, for example. Their portal will be TV Everywhere, a free service offered by most cable and satellite providers that allows subscribers to watch live programming and video content on various devices. If you're like most pay-TV subscribers, you probably didn't even know you had the service, a recent study by research firm Parks Associates found.

From the article, "New Pac-12 Networks offer viewer paradise" by Paola Boivin.

Previously In The News

Pac-Man' is going digital

This is just the beginning, says Michael Cai of Parks Associates research firm. "Gaming companies are realizing the value that is buried in their catalog." Money spent on online video gaming is e...

Cable eyes profits from pay-for-play

Cable operators at their annual convention here this week have games on their minds — and not just the corporate kind. Recent industry efforts to standardize digital transmissions and speed processi...

Has your TV room gone upscale yet

Only a fraction — perhaps less than 1% — of the nation's home theaters are marquee presentations such as the Cleage family's. Still, about one-third of home-theater owners spent more than $1,500 for...

Cocooning is back with a vengeance

The big-screen experience comes home. The average consumer will spend 78 hours watching movies at home this year vs. 13 at theaters, according to forecasters Veronis Suhler Stevenson. And people are...