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Residential Systems

Faster Internet Tops Always On

May 31, 2000

Consumers want a faster Internet. Not surprisingly, respondents in a recent survey of 600 broadband users ranked high speed as the most important benefit to their adoption of broadband services, although having an instant Internet connection was not far behind on the list. On a scale of one to five, with five meaning "extremely important," high speed scored a 4.8, and instant connection scored a 4.3, while constant Internet connection, broadband content, and freeing up the phoneline ranked between 3.6 and 3.7.

The survey, part of Parks Associates' Broadband Access @ Home study, found that before adopting broadband, four percent of the broadband subscribers used ISDN, and 66 percent used a 56K modem. Among the broadband users surveyed, 9 percents say that the monthly fees for broadband services are either partially or completely paid for by their employers. Fifty-nine percent of broadband subscribers had a separate phoneline for dial-up Internet access in the past; 42 percent stopped using that separate line after adopting broadband services. The top three qualities of broadband services that users dislike most are a high monthly fee, service outage, and variance of speed.

From the article "Faster Internet Tops Always On."

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