Providing market intelligence for more than 35 years

Rapid TV News

Video codec pain points remain for 4K UltraHD

One way or another, 4K is expected to take off: according to Parks Associates, 46 million households worldwide will subscribe to an UltraHD pay-TV service by 2018.

From the article "Video codec pain points remain for 4K UltraHD" by Michelle Clancy.

Previously In The News

US pay-TV subscribers embrace cloud DVR

More than 45% of US pay-TV subscribers are interested in cloud DVR technology, according to research from Parks Associates. In particular, consumers are interested in unlimited storage space an...

More than half of Americans subscribe to OTT

It would appear that over-the-top (OTT) has truly crossed the proverbial chasm in the US with 55% of broadband households subscribing to such services according to research from Parks Associates....

Half of pay-TV subs with HBO OTT would cut the cord

HBO's prospects for picking up a new audience with a standalone streaming service are looking pretty good: about 17% of US broadband households are likely to subscribe to an over-the-top (OTT) vide...

US online pay-TV households set to double

“In 2017, 14% of non-pay-TV households were planning to subscribe to a service in the next 12 months, a notable increase from 2015 and 2016,” said Parks Associates senior director of research Brett...