PC Magazine

Buyers Snap Up Roku as Chromecast Tops Apple TV

December 02, 2014

Streaming media devices are gaining in popularity, and Roku is still the king of the market.

According to new data from market researcher Parks Associates, Roku's lineup of gadgets is the most popular here in the U.S., accounting for 29 percent of U.S. streaming device sales in the first three quarters of the year, though the company's share dropped considerably since last year. Roku has held the top spot since at least 2012.

Google Chromecast took second place with 20 percent of sales, pushing Apple TV $289.95 at Amazon back to third place with 17 percent. Amazon Fire TV $199.00 at Amazon, a new entry to the category, took fourth with 10 percent.

Last year, Roku accounted for nearly half of streaming media players purchased in the U.S., while Apple had 26 percent. Both Roku and Apple have seen their shares decline with the launches of Chromecast $32.49 at Amazon and Fire TV.

From the article "Buyers Snap Up Roku as Chromecast Tops Apple TV" by Angela Moscaritolo.

Previously In The News

AT&T Launches LTE in Salt Lake City, Puerto Rico Markets

When it comes to 4G LTE, rival carrier Verizon is leading the charge in the U.S., currently serving more than 440 cities. Meanwhile, Sprint is planning to bring its own 4G LTE network to more than...

AT&T Rolls Out 4G LTE Network to 11 New Markets This Week

AT&T last month announced a three-year upgrade to its wireless and wired networks dubbed Project Velocity IP (VIP). As part of the plan, the service provider will spend $8 billion over the next thr...

Roku Trumps Apple TV as Most-Used Streaming Media Player

The Roku is the most popular streaming video device in the U.S., trumping the Apple TV, according to new data from Parks Associates. Of the 10,000 people polled by Parks, 37 percent of those wi...

Sorry Dell, Holiday Shoppers Want a Mac

When it comes to tech gifts, most consumers are thinking Apple this holiday season. The Cupertino tech giant is the top consumer electronics brand for planned holiday purchases, topping Dell fo...

‹
1
2
3
4
›