Register

I agree with the Privacy Policy

IPTV News

OTT password sharing costs industry $500 million

July 09, 2015

OTT video service credential sharing will cost the industry $500 million in direct revenues worldwide in 2015, according to new research from Parks Associates.

The report shows 6% of US broadband households use an OTT video service that is paid by a person living outside of the household. It also analyses usage and impact of live-streaming applications like Meerkat and Periscope, which are used to “share” broadcast events such as Game of Thrones episodes and the Mayweather-Pacquiao fight.

“Live-streaming usage has garnered media attention recently, but credential sharing is also a popular form of piracy in the connected world, one that has received varying responses from service providers and content owners,” comments Glenn Hower, Research Analyst, Parks Associates. “Credential sharing has a measurable impact on video services, particularly in the OTT video service area, where young subscribers are active. The impact on OTT video revenues is especially troublesome as OTT providers are investing large sums of money to boost their original content offerings.”

From the article "OTT password sharing costs industry $500 million" by Thomas Campbell.

Previously In The News

Report: 20% of world actively watching online video

Approximately 1.6 billion people worldwide actively watch online video on a variety of connected devices, according to a new report conducted by Parks Associates and co-sponsored by Vindicia and Oo...

When a tree falls: IoT, smart homes and sound sensors

A recent Parks Associates survey stated that 37% of U.S. households with broadband plan to buy a connected smart home device in 2015. Another report by Accenture forecast that two thirds of consume...

Study reveals strong European appetite for smart home

According to new research from Parks Associates, one in four broadband households in the UK, Spain and Germany find at least one smart home device “very appealing.” Among European broadband hou...

Cord-switching to blame for cable’s woes

While many in the cable TV industry are starting to believe that cord-cutting is not the threat once thought, US research firm Parks Associates warns that another threat is emerging which is just a...

‹
1
2
...
5
6
7
8
9
10
11
...
15
16
›