This comprehensive research project, commissioned by CEDIA Region 1 (the UK, Europe, Russia and the CIS, Middle East, Africa, India and Pakistan), was carried out by international market research company, Parks Associates from July until September this year. Approximately a quarter of the industry took part in the survey.
Other findings in the survey included:
A full copy of the UK market research report will be available in November 2012. The report is free to those companies who contributed to the survey and priced at £349.00 to CEDIA members and £795.00 to non-members. Please email research@cedia.co.uk for details.
CEDIA plans to repeat the UK survey in 2013. Meanwhile, the Association has also engaged Parks Associates to undertake a secondary research project which will map the scale of residential custom installation in France, Germany, Italy, Spain and South Africa, countries where CEDIA membership is expanding.
Parks Associates is an internationally recognised market research and consulting company, specialising in emerging consumer technology products and services. CEDIA has worked with Parks Associates since 1998, and the partnership has recently seen the company conduct market research for CEDIA in the U.S. As a result, they understand the sector and are ideally placed to provide high quality results for CEDIA in Region 1.
From the press release, "CEDIA Survey Reveals UK Residential CI Industry Set to Top £1Billion."
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