Consumer adoption of connected TVs continues to skyrocket. Insights from Parks Associates suggest that more than 56% of American households own a “Smart TV.” This is while cable and satellite providers continue to see subscribers “cut the cord” in droves, with over 4.6 million Americans canceling their pay-TV subscriptions in 2021.
From the article "YouTube Enters 'Free TV' Streaming Wars, Adds Access To Nearly 4,000 Free Classic TV Episodes" by Johan Moreno.
Taylor flew to San Francisco to attend the Connections Conference, known as the premier connected home conference and hosted by Parks Associates, the headline research company for emerging technologie...
We have known for some time now that Roku and Amazon have dominated the United States streaming market. Now according to Parks Associates Roku and Amazon now control almost 70% of the market. This lea...
Those who prefer streaming video-on-demand aren’t shy about sharing passwords. About 6 percent of U.S. broadband households use an over-the-top video service paid by someone living outside of the hous...
As services like Netflix and Hulu boom, he said, television companies are looking for ways they can hold onto more of those streaming revenues themselves. The changes are especially noticeable at H...
