In The News

You're Not the Only One Hooked on Netflix

December 15, 2015

With streaming entertainment on the rise, it's no surprise that streaming media players continue to be a popular choice with consumers. A just-released study from market research firm Parks Associates says that 14 percent of U.S. broadband households intend to purchase a player by the middle of 2016. And, as of the third quarter of this year, 31 percent of households already own one, up from 27 percent at the start of the year.

From the article "You're Not the Only One Hooked on Netflix" by James K. Willcox.

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Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

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About Parks Associates

You're Not the Only One Hooked on Netflix

Previously In The News

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Revenge of the Antenna

Prediction: Wi-Fi-Cell Hybrid Service Is Coming

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

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