Providing market intelligence for more than 35 years

In The News

You can tell Comcast what to do on its Xfinity TV voice remote

Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times routed callers in the wrong direction. Then nothing happened with voice, until Apple released Siri in 2011, and Amazon followed with Alexa in 2014, experts say.

Dina Abdelrazik, market research analyst at Parks Associates in Dallas, said that in recent years, “voice took the market by surprise. There are other manufacturers that are entering the space to offer voice remotes for a friction-less [TV] experience. But it takes a lot of sophistication and resources to build that capacity.”

From the article "You can tell Comcast what to do on its Xfinity TV voice remote" by Bob Fernandez.

Previously In The News

The future is now: top smart home gadgets for 2025

According to market research by Parks Associates, approximately 45% of U.S. households with internet access own at least one smart home device, and 18% have six or more. This growing trend highlights...

Smart Homes, Smarter Service: Why Visual Agentic AI Leads in 2025

Nearly one-third of European consumers give up on setup within 30 minutes (Parks Associates) From the article, "Smart Homes, Smarter Service: Why Visual Agentic AI Leads in 2025" by Katie Mamia

LG G5 OLED Review: Best TV of 2024?

According to recent data from Parks Associates, nearly 70% of US households subscribe to at least one streaming service, making smooth performance across these platforms crucial. From the Archynews...

The Smart Money: Partnership Possibilities in the Connected Home

Parks Associates will be presenting this data and more at CONNECTIONS: The Premier Connected Home Conference, May 13-15 at the Renaissance Dallas at Plano Legacy (www.connectionsus.com). The event wil...