Providing Market Intelligence for 40 Years

In The News

WWE Ramps Up China Expansion With New Executive

So far, WWE has launched the 24-hour video service in 180 countries in Asia, Europe and other regions.

WWE Network had 277,000 paid international subscribers by the end of 2015, or 23% of its worldwide total. Citing Parks Associates, WWE said the network is the fifth most popular direct-to-consumer subscription service in the U.S. behind Netflix (NASDAQ:NFLX), Amazon.com (NASDAQ:AMZN), Hulu and MLB.TV.

From the article "WWE Ramps Up China Expansion With New Executive" by Matthew Rocco.

Previously In The News

Consumers' Dependence on Broadband Gives Comcast a Streaming Opportunity

Most Americans would likely agree that access to high-speed internet makes life much easier and more enjoyable. Technology market research firm Parks Associates has quantified the gut feeling. As of l...

OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

Most Broadband Homes Have Pay-TV and OTT Subscriptions

More than half of all U.S. homes with broadband subscribe to both a pay-TV service and at least one over-the-top video service, according to a new study by Parks Associates. In its OTT Video & TV E...

Apple's Services Push Gives It a Fresh Incentive to Launch a New Apple TV

Apple TV's share of the streaming player market is still believed to be well below that of Roku (ROKU - Get Report) and Amazon's. A survey done by research firm Parks Associates indicated that Apple T...