Providing market intelligence for more than 35 years

In The News

WWE Posts Inforgraphic Breaking Down The 2015 Financial Highlights

WWE is the #6 most-social brand in the world, beating Nike, the National Basketball Association and the NFL.

Parks Associates rates the WWE Network as the fifth largest direct to consumer subscription service in the United States.

From the article "WWE Posts Inforgraphic Breaking Down The 2015 Financial Highlights" by leadercall.com

Previously In The News

Top 10 Streaming Services Ranked

Sling TV is on its way up and Sony PS Vue is still outside of the top 10 OTT services. Parks Associates released its 2016 top 10 service providers list showing a stable top 5 with indications that all...

DirecTV Now Goes 'Gangbusters,' And AT&T Stops The Bleeding

Before news broke Friday that AT&T has stopped bleeding TV customers, Parks Associates tried to put a finger on what sort of subscriber numbers for the company’s new streaming TV service would warrant...

Netflix Need Not Fear New Amazon Prime Spinoff Service

For those who think Amazon has the clout to steal away Netflix subscribers, the logic there isn't too easy to follow: the $9 price point for the new service simply isn't compelling enough to siphon aw...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...