Providing Market Intelligence for 40 Years

In The News

WWE Network Breaks Into Top Five Of Streaming Services

There’s no need for Netflix NFLX +1.60% to watch out, but WWE is building up some steam with its streaming service.

WWE issued a press release Thursday touting the WWE Network as a top-five Over-the-top (OTT) streaming service, based on a report by Parks Associates, a market research and consulting firm.

From the article "WWE Network Breaks Into Top Five Of Streaming Services" by Alfred Konuwa.

Previously In The News

Consumers Balk at Premium Smartphone Prices

"Parks Associates consumer survey data finds that between 2014 and 2018, the average amount paid by U.S. broadband households on their most recently purchased smartphone doubled from a mean of $258 to...

Here's how banks can reinvigorate deposit growth with incentives

Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...

What the CBS Blackout Means for the Future of Streaming

"The question is the degree to which consumers value content other than CBS, and whether CBS will be missing permanently from the AT&T lineup," said Brett Sappington, principal analyst at Parks Associ...

The Future of Entertainment Services Authentication

A leading area of innovation is in adaptive authentication. This technology determines the level of authentication needed for a given interaction with a service. So, each interaction comes with a spec...