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Women Know What Consumers Want: VCs Need To Wise Up

October 03, 2017

A whopping 117 million Americans are expected to need assistance with caregiving, according The Caregiving Innovation Frontiers by AARP and Parks Associates. It’s a $42.9 billion market. Yet, perhaps because women are the primary purchasers of these services, venture capitalists are ignoring this market opportunity.

From the article "Women Know What Consumers Want: VCs Need To Wise Up" by Geri Stengel.

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About Parks Associates

Women Know What Consumers Want: VCs Need To Wise Up

Previously In The News

Apple iPhone Still Ahead, Top Rival Not Far Away

Providers Fine-tune Their Business Models As A La Carte Streaming Services Proliferate

One in three smart home owners control them through a network, like Alexa

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

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