Providing market intelligence for more than 35 years

In The News

Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network

According to WZ Daily regular and Forbes’ Alfred Konuwa, WWE issued a press release Thursday praising the success of the WWE Network. The network is now a top-five Over-the-top (OTT) streaming service, based on a Parks Associates report. Read the entire article here and a list of the top five streaming services below:

Netflix
Amazon Video
Hulu
MLB.TV
WWE Network

From the article "Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network" by Jonathan Jansen.

Previously In The News

Housing 3.0: Where Technology Drives Construction, Operations, UX, And Revenue Opportunities

Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates, says that consumers expect Uber-like experiences where technology is built in the experience and works....

Video Doorbell Adoption Rises to 20% in U.S.

Perhaps due to the popularity of Ring, 20% of U.S. internet households now have a video doorbell, according to Parks Associates. New research reveals that 20% of U.S. internet households now have a...

Man Could Face Prison Time for Reselling Thousands of Hacked Streaming Service Account Logins

Streaming subscriptions declined 25% from $90 in 2021 to $73 in 2023,  according to data from Parks Associates. On the flip side, more households reported using free ad-supported services by the end o...

Americans Are Cutting Back Streaming Service Spending As Cord Cutters Become More Budget-Savvy

Last December, info tech company Parks Associates found similar data – more households reported using free ad-supported services by the end of 2022, citing content and price as adoption drivers. Fr...