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Will Home Services Finally Catapult the Smart Home Into the Mass Market?

Parks Associates indicates that 32 percent of homeowners with dwellings of 3,000 square feet or more own a smart home product — yet less than 20 percent of total households nationwide have smart home products. Based on these statistics, many pundits still suggest that smart home technologies have been a solution searching for a problem.

From the article "Will Home Services Finally Catapult the Smart Home Into the Mass Market?" by Nate Williams.

Previously In The News

Parks: 38% of U.S. Internet Homes Subscribe to Sports Streaming Service

The NFL is the most popular sport, with 82% of sports viewers regularly watching NFL content across linear TV and streaming during the season, according to new data from Parks Associates. Pure-play...

Sports Streaming Jumps in Popularity: Report

More than a third (38%) of U.S. internet households subscribe to at least one sports-specific streaming service, up from just 4% in 2019, according to a new report from Parks Associates. Among...

Research: 38% US internet homes subscribe to sports streaming service

Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. “Sports ha...

Streaming services reach 91% of U.S. households, Parks Associates reports

Streaming video continues to grow as the dominant method of home entertainment consumption in the United States, according to new data released by Parks Associates. The firm reports that 91% of U.S...