To go a step further, Apple could embrace over-the-air antennas, whose usage is still on the rise as cable subscriptions sink. (According to Parks Associates, roughly 20 percent of U.S. homes with broadband internet used an antenna last year, up from 16 percent in early 2015.) While Apple TV does work with some networked antenna tuners such as Tablo, their apps are not allowed to integrate with the TV app or with Siri.
From the article "Will Apple TV kill the cable box? Not so fast" by Jared Newman.
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According to the latest Market Snapshot: OTT and Pay TV: Partnerships and Competition, from research and consulting firm Parks Associates, which examines competition in the US entertainment marketplac...
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A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...
