Providing market intelligence for more than 35 years

In The News

Wi-Fi Certified Smart Home Designs Offered by Lennar Homes: Assurance of Strong, Reliable Home Wi-Fi

According to Parks Associates, more the 12 million households will have a smart water leak detector, more than 40 million will have a smart thermostat, nearly 50 million will have a smart light bulb, and nearly 14 million will have a smart home controller. Chances are, most of these devices will connect, communicate, and be controlled via a Wi-Fi network. With each new device that gets added to this network, the Wi-Fi network becomes increasingly strapped for bandwidth.

From the article "Wi-Fi Certified Smart Home Designs Offered by Lennar Homes: Assurance of Strong, Reliable Home Wi-Fi" by Lisa Montgomery

Previously In The News

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...

Malvern-Based Home Automation Firm Bets Big On Europe

Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform develope...

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...

Roku Posts More Stellar Results In Q2 As Stock Price Continues To Surge

its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operat...