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What Would You be Willing to Give Up for a Month to Eliminate All Paper Mail?

Given the novelty and still-early market penetration of voice assistants, the fact that 12.1 percent said they were likely and 3.6 percent checked “very likely” is a surprisingly positive response that correlates closely with another recent study by Parks. A recent Parks Associates report stated that 12 percent of homes with broadband service had smart speakers with voice assistants in the last quarter of 2016.

From the article "What Would You be Willing to Give Up for a Month to Eliminate All Paper Mail?" by Bruce Brown.

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Parks Associates‘ OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. From the article "Has...

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Parks’ OTT Video Market Tracker also shows that Netflix, WWE Network and Hulu have the highest word-of-mouth consumer promotion scores. Parks looked at consumer behavior during Q3 2014 and compared...

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However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

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