Providing Market Intelligence for 40 Years

In The News

What We Watch, Where We Watch It

Meanwhile, Parks Associates, in its "Disruption in Video Sourcing and Production" research report, found that nearly 35% of U.S. broadband households watch user-generated video on sites like YouTube, Vimeo and DailyMotion, more than 10 days per month. Three-fourths of U.S. broadband households access this content at least once per month, and -- back to the growing reliance on mobile access -- about 13% of U.S. broadband consumers said they have watched live-streamed video on a mobile app.

From the article "What We Watch, Where We Watch It" by Gary Arlen.

Previously In The News

Streaming services with ad-supported plans outpace ad-free tiers

Parks Associates released new findings on the state of the U.S. video market during its eighth annual Future of Video: Business of Streaming conference. The research firm’s “S.O.S. State of Str...

Netflix, iHeartMedia Ink Video Podcast Distribution Deal

Upwards of 85 million adult U.S. consumers say they listen to a podcast for at least one hour each week, according to Parks Associates. From the article, "Netflix, iHeartMedia Ink Video Podcast Dis...

Forecast: US subscription TV revenue at $190.7bn in 2030

Parks Associates has announced the release of its Subscription Video Forecast: 2025–2030 report, offering an outlook on the future of the US TV and streaming video market. The report projects stea...

Parks Associates forecasts $190.7 billion in U.S. subscription video revenue by 2030

Total U.S. subscription TV and video revenue is projected to grow from $186.5 billion in 2025 to $190.7 billion in 2030, according to a new forecast released by Parks Associates on Dec. 16. The...