Providing Market Intelligence for 40 Years

In The News

What the CBS Blackout Means for the Future of Streaming

"The question is the degree to which consumers value content other than CBS, and whether CBS will be missing permanently from the AT&T lineup," said Brett Sappington, principal analyst at Parks Associates.
"Those consumers that subscribe to pay-TV primarily to get CBS have probably already cut the cord for CBS All Access," he told TechNewsWorld. "The remainder likely value the rest of the content in their channel package. This remainder will likely pay $5.99 per month along with their pay-TV subscription if they believe the situation is short term. The longer it lingers, the more likely they will be to switch to a different provider that has CBS." 

From the article "What the CBS Blackout Means for the Future of Streaming" by Peter Suciu.

Previously In The News

AT&T Boosts Data Caps For Home Broadband Plans

"The unlimited data plan is likely for the uber-data users that far exceed their data allowance each month", said Parks Associates, in a research note. The controversial approach to home internet limi...

Sprint Offers Amazon Prime Sub To Customers Fayette Advocate

"Amazon Prime is another example of the innovative options that Sprint delivers every day to its customers", said Marcelo Claure, Sprint's CEO, in a statement.  Sprint also said that the Amazon Pri...

BizTechReports latest analyst roundup features analyst perspective on 4k TV, smart watches, and IoT

Parks Associates: Smart Watch Purchases to Ramp Up Over Next 12 Months, Parks Associates Forecasts —- New research from Parks Associates indicates smart watch adoption has nearly doubled, from 4 perce...

TV Producers Might Delay Shows For Streaming Services

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart by...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive