Providing market intelligence for more than 35 years

In The News

What's Up, Doc? Tell Me Over My Smartphone, Please

In the US, one of the world’s most expensive markets for medical care, telemedicine providers estimate that savings can range from $200 to $700 per patient visit. For patients, prices start at $9.99 for a medical question posed to a doctor. Parks Associates, a market researcher, says 5.7m doctor-patient video consultations took place in the US in 2014 and that number was expected to reach 16m in 2015. 

From the article "What's Up, Doc? Tell Me Over My Smartphone, Please" by Charles Wallace.

Previously In The News

Integration: The smart home hub killer (Reality Check)

I am glad to report that the smart home market is in rude health. One recent research report from Parks Associates found that 17 percent of US broadband households own an Internet-connected entertainm...

Will the box office ever come back?

The pandemic's stay-at-home habits and the rise of streaming have conspired to create a strong appetite for watching new movie releases at home instead of in theaters. Parks Associates research indica...

DirecTV Now to hike prices as content fees rise across industry

Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions. “Customers don’t like surprises that hurt their pocketbook,”...

What Hulu needs to beat Netflix

Loyalty is the name of the game for places like Netflix and Hulu going forward, Callahan says. “It’s much easier to keep a customer than acquire a new one,” he explains. High turnover has been one...