Providing market intelligence for more than 35 years

In The News

What’s The Interest Level Among Broadband Households In Health-Related Management Tools?

“Nearly 50 percent of U.S. broadband consumers would like tools and support to help them lose weight or get into better shape, and over one-third are interested in products and services that can improve overall life quality,” Harry Wang, senior research director at Parks Associates, says. “Connected health devices are often touted as solutions for these needs, but these technologies need to be targeted to the individual consumer in order to drive sustainable improvement on personal health for the long term.

From the article "What’s The Interest Level Among Broadband Households In Health-Related Management Tools?" by www.cedmagazine.com.

Previously In The News

Most people want their car to connect to the Web

40 million people are already driving cars with some connected features, most of them connecting through your smartphone. Plus, 64% of people who have a broadband connection at home want a built-in co...

Smartphones driving consumer demand for connected cars to an all-time high

According to new Parks Associates research published ahead of the 2016 International Consumer Electronics Show (CES), 44% of car owners in US broadband households already have some a connected car fea...

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...

Is Voice Technology Behind The Success Of Those Smarthome Gadgets

"Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...