Providing Market Intelligence for 40 Years

In The News

What’s the Best Tech Solution for Medication Management?

One perspective that the Lux study did not highlight is that of caregivers. People responsible for patient care — both now and in the future — are heavily on board with the use of mHealth tools that feature medication lists and reminders, according to a study by Parks Associates. Forty-one percent of future caregivers indicated that they were very interested in connected health app solutions for managing medications, while mHealth Intelligence notes that a separate study by HITLAB out of New York found that 70 percent of caregivers today are open to using mHealth to help manage care for a loved one in their home.

From the artice "What’s the Best Tech Solution for Medication Management?" by Megan Williams.

Previously In The News

Roku's New $30 Express Box Is The Cheapest Roku Yet

The lower end of the streaming video market is one of the fastest growing segments for the company, Roku says, both in its line of relatively inexpensive Roku TVs and its separate streaming media devi...

Kickstarter Darling Challenges Blue Apron--With a Hardware Twist

To this point, Patrice Samuels, a senior analyst at Parks Associates, a marketing research and consulting company, says that Tovala has to prove the food tastes good enough to offset the cost of p...

Tackling the Video Revolution — How AT&T, Verizon, Sprint & T-Mobile Are Investing in Video

Over-the-top video is taking over connected devices around the globe. According to research from the Parks Associates, there are more than 200 OTT services in the U.S. market alone, and there are over...

OTA TV Viewing: Found In Nearly 1 in 4 Broadband Homes

New research from Parks Associates suggests that may be the case, given the percentage of U.S. broadband households that use a digital antenna to watch over-the-air broadcasts. From the article "OT...