Providing market intelligence for more than 35 years

In The News

Week in gadgets: Rise of tech DIY with home brewer and genetics kit

Despite Apple TV being on the market longer than the Chromecast, new figures show that the Google product has 20pc of the market cornered compared with Apple TV at 17pc, and yet, both pale in comparison to the Roku streaming stick which has 29pc of the US marketshare.

Meanwhile, newcomers Amazon and their Fire TV stick is gathering pace claiming 10pc of the market leaving almost a quarter of the market left to various other streaming devices.

Parks Associates, who undertook the research, estimates that by 2017, there will be approximately 50m streaming devices worldwide.

From the article "Week in gadgets: Rise of tech DIY with home brewer and genetics kit" by Colm Gorey.

Previously In The News

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

This Roku News Is Not Getting the Attention It Deserves

But it's not the only game in town. Amazon's Fire TV Stick is a very capable competitor, and it has been rapidly gaining ground. According to Parks Associates, Roku commanded 36% of U.S. market share...

DirecTV Wants To Be The Online Substitute For Cable

But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue’s numbers are harder to get a handle on, but it’s not on the list of top 10 most...

3 Stocks That Look Just Like Google in 2004

Yet just like Google in 2004, Roku dominates its market. According to market researcher Parks Associates , Roku boasts a 37% market share in "over the top" streaming devices. Amazon's Fire TV, Apple T...