Providing market intelligence for more than 35 years

In The News

Warner Bros. Acquires Video-On-Demand Service DramaFever

The investment comes at a time when there are more than 100 Internet video services operating in the U.S., with at least 40% launching during the past two years, according to Dallas consulting firm Parks Associates. The new TV landscape is pressuring traditional media companies to have a hand in the shifting tide.

From the article "Warner Bros. Acquires Video-On-Demand Service DramaFever" by Yvonne Villarreal.

Previously In The News

Industry Voices—A new generation of data and its impact on traditional players

Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

Comcast and Charter face a grim new reality: actual competition

“Across the nation, all sorts of internet service providers have gained two new competitors,” says Kristen Hanich, the research director for Parks Associates, referring to T-Mobile and Verizon. “They...

Could streaming giants start to clamp down on password sharing?

The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...