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Want To Build A Strong Social Media Presence? Follow These 10 Steps

Residential integrators might be shocked to consider the recently reported research from Parks Associates showing that consumers in broadband-enabled households rank service contractors as their sixth choice to recommend and purchase smart home systems, just between utility providers and HVAC contractors.

From the article "Want To Build A Strong Social Media Presence? Follow These 10 Steps" by Coleen Sterns.

Previously In The News

Consumers to TV Providers: Careful with My Data

One in five internet households report being “highly sensitive” to how TV content providers collect and use data about family members and their activities, according to the latest research from Parks...

WWE Hires New Executive For China Expansion

So far, WWE's 24-hour video service is available in 180 countries across Asia, Europe and other regions. By the end of 2015, WWE posted nearly 280,000 paid international subscribers, accounting for...

DirecTV Now Goes 'Gangbusters,' And AT&T Stops The Bleeding

Before news broke Friday that AT&T has stopped bleeding TV customers, Parks Associates tried to put a finger on what sort of subscriber numbers for the company’s new streaming TV service would warrant...

Survey: Internet-Only TV Households Reach 17%

In related news, Parks Associates recently reported that the rate of cancellations for internet (a.k.a. OTT) video services among U.S. broadband households has held steady over the past three years at...