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Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

April 17, 2023

According to Parks Associates, 36% of over-the-top streaming subscribers, or 32 million households, are “service hoppers.” Other analysts call the behavior “subscription cycling.” These customers tend to stay with services for a shorter time, have more subscriptions at a time and have canceled more services than other subscribers over the previous 12 months.

From the article, "Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less," by LUCAS MANFREDI.

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Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

Previously In The News

Netflix, Inc. (NFLX): William Blair's Bull Case Points To $185 Price Target

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Apple Looks To Expand Healthcare Presence

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