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Virtual Reality’s Future Kings: Major Studios or Indie Upstarts?

VR content production will be significantly different than for traditional films or TV programs, according to Barbara Kraus, Parks Associates director of research. Viewers will not have a common central focus, and so directors and writers must design content that can be experienced in a very different way than current movies and TV programs.

From the article "Virtual Reality’s Future Kings: Major Studios or Indie Upstarts?" by Joan E. Solsman.

Previously In The News

Over 70% of TV viewing by young not TV or live-streaming

TV-viewing research from Parks Associates finds that live TV viewing among all video consumption has continued to decline overall among US broadband households – nearly 60 per cent of video viewed on...

Parks: Cord-cutting Up

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19% US Households Cancel OTT

According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...

Connected CE purchases show steady decline since 2008

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