Providing market intelligence for more than 35 years

In The News

Video streaming platforms used by 58% of UK broadband homes

Almost one fifth (18%) of UK broadband households have used paid-service Netflix in the last 30 days, compared to 20 percent who used the free ITV Player and 33 percent who used the free iPlayer to stream video programming, according to research from Parks Associates. Overall 58 percent of UK broadband households used a video streaming service or player within the past 30 days. The research shows that paid OTT video streaming services are now a fixture in the video entertainment market, and the fact that consumers are prepared to pay for subscription service shows a strong appetite for video.

From the article "Video streaming platforms used by 58% of UK broadband homes" by Telecompaper.com
 

Previously In The News

21 Smart Speaker Superpowers

Almost unheard of as recently as five years ago, smart speakers are on their way to becoming as ubiquitous as the microwave. As of early 2019, a third of U.S. homes with high-speed internet access had...

Why Cell Phone Service From Your Cable Company May Make Sense

"Plans from Xfinity Mobile and Spectrum Mobile are generally much less expensive than comparable plans from the major mobile brands," says Kristen Hanich, senior analyst at the market research firm Pa...

PayPal’s Popular But Apple Is The Class Favorite

PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...

Amazon, Google, and Roku All Have New Streaming Devices

With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...