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Video Protection Requirements Are Evolving as Streaming Services Reach Mainstream Audiences

In the early streaming era, distributors often accepted lighter security requirements from emerging platforms hungry for content. That leverage has reversed. Major studios now mandate specific protection levels before granting access to premium catalogs, particularly for theatrical releases and live sports. According to Parks Associates, over 60% of US broadband households subscribe to three or more streaming services, intensifying competition for exclusive content. Operators who cannot meet studio-mandated security specifications find themselves locked out of the titles that drive subscriber acquisition.

From the World Business Outlook article, "Video Protection Requirements Are Evolving as Streaming Services Reach Mainstream Audiences"

Previously In The News

U.S. Households Now Watch Over 43 Hours of Video Weekly, with Half Using Free Ad-supported Services Like Pluto TV, Tubi, & More

Parks Associates, a leading market research and consulting firm, has announced significant findings about those streaming content in their latest study, “The Viewer Journey: Navigating Streaming Optio...

Report: Households Say Internet Service Meets Their Needs, Despite New Demands

Over half of homes (55%) now have smart home devices, compared with 51% in 2023, the researchers found. That finding is in keeping with similar research from Parks Associates that found that the pe...

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Average Video Viewing Time Rises to 43.5 Hours Per Week in the US; Do Streamers Need More Phone-Specific Content?

New data compiled and analyzed by Parks Associates shows that average video viewing time in households in the United States has risen to 43.5 hours per week across all devices, but its numbers also sh...