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Verizon bullish on continued Fios strength, FWA prospects

June 17, 2021

His comments appear to reflect a broader trend in the U.S. broadband market. A new report released by analyst company Parks Associates on Wednesday showed that the percentage of households with standalone broadband service reached 41% in Q1 2021, up from 33% in Q1 2018. The cost of this service has risen 64% over the past decade, rising from $39 per month per household in 2011 to $64 in 2021. The report was based off a survey of 10,000 U.S. broadband households.

A drop off in pay-TV subscriptions has played a large part in falling bundle rates, but another package combination is gaining steam. As Parks Associates senior analyst Kristen Hanich noted in a statement, “the fastest growing” bundle segment “is a standard double-play combining home internet and mobile service.” The percentage of households with this pairing increased from little over 10% in Q1 2019 to 19% in Q1 2021, the report showed.

From the article "Verizon bullish on continued Fios strength, FWA prospects" by Diana Goovaerts.

Previously In The News

The Fresh Faces Of Streaming: How Will Existing Services Fare As Big-Budget Competitors Enter The Fray?

As of this writing, there are 235 over-the-top [OTT] video services available in the U.S., according to market tracker Parks Associates. And even though customers are increasingly doing away with thei...

Quarter Of Millennials Are OTT-Only Broadband Households

Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...

7-Eleven rolls out Apple Pay, Google Pay to all US stores

Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...

A scan of new data from around the world

According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...

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