Providing market intelligence for more than 35 years

In The News

User-generated video, live streaming grow online

This is according to Parks Associates, which also found that three-quarters of US broadband households access this content at least once a month.

"Today's home entertainment is all about personalisation," said Brett Sappington, senior director of research, Parks Associates. “Consumers now expect video, music and gaming experiences to adapt to their needs, including anywhere, anytime and any-device access. Successful services are extending personalisation into all aspects of the service experience and features."

From the article "User-generated video, live streaming grow online" by Michelle Clancy.

Previously In The News

Amazon patents floating warehouses to cater for drone delivery

“Sleep-tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep. 42pc of consumers in US broadband households are concerned their health will worsen du...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...

TV Antennas Make Comeback As Pay-TV Prices Soar

So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...