Providing market intelligence for more than 35 years

In The News

US Households Put Streaming Music to Use

A recent study predicts that two out of every three households in the US stream music across the internet.Published by Parks Associates, the study found that 40 percent of US households accessed audio streaming services citing market research.The company stated 26 percent access content through paid services. According to their data, Amazon Prime Music is the most widely used paid service. However their data represents the number of households paying for these streaming services, and does not account for user activity.

From the article "US Households Put Streaming Music to Use" by allmediany.com

Previously In The News

Quarter Of Millennials Are OTT-Only Broadband Households

Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...

Study: 32% of smart tag owners say they use them to track other people without them knowing

A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...

Amazon patents floating warehouses to cater for drone delivery

“Sleep-tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep. 42pc of consumers in US broadband households are concerned their health will worsen du...

Netflix Heads Digital Video Services List, But There Are Questions

You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about numbe...