Providing market intelligence for more than 35 years

In The News

US consumers want emergency, security smart home features

The Strategy Analytics figures jibe with a recent report from Parks Associates that found 42 per cent of new security installations include a smart home device such as a door lock, light, or thermostat.

As noted by Parks Associates, Comcast – a long-time US cable giant and recent wireless entrant – seized on this opportunity back in 2012 with the introduction of its Xfinity Home security offering. Among traditional US mobile operators, Verizon also offers smart home security services via a Canary all-in-one home security system. AT&T is also pushing into the home security space as part of an effort to expand its IoT offerings, president of IoT Solutions Chris Penrose said last week.

From the article "US consumers want emergency, security smart home features" by Diana Goovaerts.

Previously In The News

Revenge of the Antenna

The percentage of broadband-connected households using antenna-delivered broadcast TV has jumped from 9 percent to 15 percent over the past three years. And the percentage getting pay-TV service has d...

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

This week the research group Parks Associates released an updated look at the state of streaming video. According to the study, 85% of American millennials (people born between 1981 and 1996) now subs...

Sharing Your Netflix And HBO Go Passwords Is Now A Federal Crime

In a study published by research firm Parks Associates, it estimated that streaming services would lose $500 million in revenue from password-sharing in 2015, but Netflix still doesn’t seem so concern...

Nearly Two Thirds of People in the US Are Not Aware of Virtual Reality

A recent study from Parks Associates found that 63% of people in the US are not familiar with and know very little or nothing about virtual reality. With such low levels of awareness amongst people in...