Providing Market Intelligence for 40 Years

In The News

UHD TV - What's the Damage?

TV manufacturers could have a very good holiday season, and the good times likely will continue through 2019.

Sales of 4K or Ultra High Definition TV sets will exceed 330 million units by the end of 2019 -- a sharp increase from the 2 million sold in 2013, according to data released last month by Parks Associates.

From the article "UHD TV - What's the Damage?" by Peter Suciu.

Previously In The News

Will Prime Video, Netflix, Disney+ Be the Only Streamers Left Standing in 10 Years?

New data from Parks Associates shows Netflix and Prime Video users have the greatest subscription loyalty of any streamers. New data released by Parks Associates shows that Netflix and Prime Video...

Parks: Netflix, Prime Video Have the Longest-Running Subscribers at More Than Four Years

Despite the ongoing challenges of subscriber churn affecting all streaming video platforms, industry pioneers Netflix and Prime Video have the most loyal subs — averaging more than four years with...

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems. These statistics, based on research conduc...

Netflix, Prime Video have most-loyal subscribers, study reveals

Netflix and Amazon’s Prime Video, two of the streaming industry’s pioneers, boast the most loyal subscribers, according to a study by research firm Parks Associates. The evolving streaming landscap...