Providing market intelligence for more than 35 years

In The News

Uber raises $1 Billion from investors in another round of fund raising

There’s pressure on the company to launch new services like UberPool, along with its international expansion. Parks Associates analyst Tejas Mehta said that these all are expensive alternatives and the company can make use of all the cash it gets.

According to the company, "The participation we have seen in Uber's Series E underscores the confidence investors have in Uber's growth and the key priorities of UberPool and further international expansion”.

From the article "Uber raises $1 Billion from investors in another round of fund raising" by Andrew Cosby.

Previously In The News

FuboTV offers 4 UEFA soccer matches via pay-per-view

When it comes to live streaming content, sports tops the leaderboard in U.S. households, according to Parks Associates. The firm found that of the 43% of homes that streamed live content online in the...

What I’m thankful for in sports media

Media research firm Parks Associates said there are more than 300 direct-to-consumer streaming services in the United States. From the article "What I’m thankful for in sports media" by Jeff Agrest...

Deeper Dive—Who would buy DirecTV?

Although DirecTV is losing subscribers at a rapid pace, it’s not exactly a lost cause. Brett Sappington, senior research director and principal analyst at Parks Associates, said the satellite operator...

Industry Voices—A new generation of data and its impact on traditional players

Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...