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In The News

U.K. Broadband Households Not Doing A Lot Of Cable Cutting

New data from Parks Associates (www.parksassociates.com) shows that only about three percent of U.K. broadband households cancelled a subscription to an OTT video service in the past 12 months, while 33 percent of U.K. broadband households currently pay for an OTT subscription.

From the article "U.K. Broadband Households Not Doing A Lot Of Cable Cutting" by MacTech.

Previously In The News

More than 10 million smart home devices will be sold in the U.S. by 2021

Most people buy smart blinds, lights and thermostats physical stores today, looking for a bit of handholding with their smart home purchase. But that could change over time as consumers expectations g...

One in three smart home owners control them through a network, like Alexa

More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...

Why a Disney Spinoff of ESPN Would Be a Whiff | Analysis

According to first-quarter 2022 Parks Associates consumer research, 52% of U.S. internet households have at least one Disneystreaming service in their home. Within that, “ESPN+ is the most popular and...

Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service

Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...

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