In The News

Two Thirds of US Web Homes Watch TV While Using Second-Screen

March 13, 2016

Some 65% of US broadband households engage in at least one “second-second screen activity” per month while watching TV, according to Parks Associates.

The research firm said that the most popular second screen activity – done from a smartphone, tablet or laptop – is searching for information about a programme that’s being watched.

From the article "Two Thirds of US Web Homes Watch TV While Using Second-Screen" by Glenn Hower.

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About Parks Associates

Two Thirds of US Web Homes Watch TV While Using Second-Screen

Previously In The News

Smart home market still small in Europe, but with many players pushing it forward adoption will rise

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

Fitbit Buys Smartwatch Pioneer Pebble Amid Wearables Shakeup

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