Providing Market Intelligence for 40 Years

In The News

Two-thirds of US broadband homes use streaming audio

Two-thirds of US broadband homes use a streaming audio service, according to new research from Parks Associates. The study found that 40 percent of broadband households use a free service to stream audio and 26 percent subscribe to a pay service. Amazon Prime Music is the top subscription service, used by 10 percent of broadband homes, followed by Pandora One at 6 percent and Spotify Premium at 4 percent.

Music service providers have built a model around converting free service users into paying customers, but the strategy has not paid off so far, according to research analyst Glenn Hower. Parks Associates forecasts that speakers, multi-room audio systems, and soundbars, which are offsetting declining sales in home theatre and traditional audio components, will generate USD 26 billion in global sales in 2020.  

From the article "Two-thirds of US broadband homes use streaming audio" by Telecompaper.com

Previously In The News

Consumer Desktop Adoption Declines 30% Since 2009

New consumer research from Parks Associates finds a continued decline in the adoption rate for desktop computers. The report reveals that since 2009, nearly one third of U.S. broadband households have...

Augmented Reality is Redefining Remote Technical Support

What does all of this mean for your business, customer support agents, and your clients? The innovation that is happening with visual and augmented support is still just beginning, but when you look a...

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...

What Google's Project Fi Means For Mobile Operators

Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive