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TV Everywhere Usage Reaches 40% Among U.S. Pay-TV Customers

March 23, 2016

Usage of authenticated video viewing, or TV Everywhere, reached 40 percent of U.S. pay-TV consumers in 2015, up from 22 percent in 2013, according to Parks Associates.

The Entertainment Habits on Connected CE Devices report shows the percentage of respondents watching authenticated video at least once a month is 23 percent, which both broadens and deepens the online video audience for pay-TV providers.

From the article "TV Everywhere Usage Reaches 40% Among U.S. Pay-TV Customers" by Kristin Brzoznowski.

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About Parks Associates

TV Everywhere Usage Reaches 40% Among U.S. Pay-TV Customers

Previously In The News

Two out of five U.S. homes want to swap the remote for their voice

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

OTT Churn Edges Up In US

Cutting the cord: 59% of Americans have canceled cable TV, signaling the dominance of streaming giants Netflix, Hulu and Amazon

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