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TV Everywhere Usage Grows

April 03, 2016

A recent article in Multichannel News provided new findings from Parks Associates showing that 40 percent of U.S. pay TV subscribers used TV Everywhere options in 2015, up from 22 percent in 2013. "TV Everywhere" describes streaming services provided to cable/satellite customers, allowing them to access streamed versions of specific channels like ESPN, ABC, or CNN if those channels are part of their pay-TV package. A growing number of providers offer TV Everywhere options, and customer awareness and usage continue to grow.

From the article "TV Everywhere Usage Grows" by HomeTheaterReview.com

Previously In The News

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

This week the research group Parks Associates released an updated look at the state of streaming video. According to the study, 85% of American millennials (people born between 1981 and 1996) now subs...

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Variety reported last year that the research firm Parks Associates estimated that "illicit password sharing" to video on demand players used by Netflix, HBO and other Internet subscription providers c...

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Sprint cites Parks Associates, a market research firm, for stats on smartphone users, stating that 68 percent of smartphone owners listen to streaming music daily, while 71 percent watch short video c...

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