Providing Market Intelligence for 40 Years

In The News

Tubi leads top ten US FAST services list

Parks Associates released its first Top Ten US FAST Services list, with research showing Tubi, The Roku Channel, and Pluto TV in the top three positions, as the free ad-supported streaming television (FAST) market shows continued momentum in subscriber growth and engagement.

“FAST services are no longer a secondary viewing option, they are a central part of the streaming landscape,” said Michael Goodman, Director, Entertainment Research, Parks Associates. “The gap between leaders like Tubi and the rest of the market underscores the importance of content breadth, distribution partnerships, and user experience in driving viewer engagement.”

The analyst firm's quarterly surveys of 8,000 US internet households find 46% of US internet households regularly use FAST services to watch long-form video content. With advertisers following audiences into FAST environments, the sector is poised for continued growth through 2026 and beyond.

From the CSI Magazine article, "Tubi leads top ten US FAST services list"

Previously In The News

ESPN+ leads US sports streaming as cable sports audience shrinks

A new Parks Associates study reveals that 19% of US internet households subscribe to ESPN+, making it the leading sports-specific streaming service. NFL+ follows with 10%, as streaming continues to re...

Sports streamers are keeping more subscribers after seasons end

New data from Parks Associates shows use of sports streamers is on the rise. For a long time, sports leagues were leery of streaming platforms, knowing they could make more revenue by putting games...

Apple now has 69% of the smart tag market among US Internet households

Smart tag adoption rose to 12% in US Internet households last year with Apple still leading the market, according to Parks Associates.  The research group says that’s up from 7% in 2022. Consum...

How Home Security Upgrades Can Help You Sell Your Home

A Parks Associates study revealed that households are more concerned with physical security, which has led to an uptick in the security system adoption rate. From the article, "How Home Security Up...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive