Providing Market Intelligence for 40 Years

In The News

Three out of four consumers worry about internet hacking

Hacking concerns are high among consumers, particularly those who own connected devices. Worry that their computers could be hacked, and their broadband connections too, is high, said a new report from Parks Associates, "Consumer Fears in Connected Entertainment."

Three out of four households in the U.S. (75 percent) said they are worried about their computer being hacked, while 77 percent said they are "very concerned" about someone hacking into their online connection.

From the article "Three out of four consumers worry about internet hacking" by Lauren Barack.

Previously In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services.   By 2027, there is a projected loss of $113 billion for streamin...

Builder Designs Houses That Can Run For Weeks Without Power

Research group Parks Associates published a report in 2022 in collaboration with SmartThings that stated that 54% of US internet households think their electric bills are too high. Plus, 56% of them w...

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...

Apple Looks To Expand Healthcare Presence

“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive