In The News

This Roku News Is Not Getting the Attention It Deserves

April 23, 2022

But it's not the only game in town. Amazon's Fire TV Stick is a very capable competitor, and it has been rapidly gaining ground. According to Parks Associates, Roku commanded 36% of U.S. market share in 2021; right next to it was Amazon with about the same share.

So why would a behemoth such as Amazon with virtually unlimited resources opt for collaboration with its competitor?

From the article, "This Roku News Is Not Getting the Attention It Deserves" by Kaustubh Deshmukh.

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Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

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About Parks Associates

This Roku News Is Not Getting the Attention It Deserves

Previously In The News

Finding OTT's Tipping Point: Three Factors Could Push It Past Pay-TV Subscriber Totals

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

91% of viewers like streaming aggregation, survey says

The U.S. has nearly 300 OTT services to choose from

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