Providing Market Intelligence for 40 Years

In The News

Third Of UK Broadband Homes Subscribe To OTT Video

“New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players,” said Parks Associates director of research, Brett Sappington.

The research claims that just 15% of pay TV households in the UK subscribe to premium movie channels, though 32% of pay TV homes subscribe to a premium sports package.

From the article "Third Of UK Broadband Homes Subscribe To OTT Video" by digitaltveurope.net.

Previously In The News

Save Time and Money with DIY Home Security

There's a burgeoning market for DIY home security products, thanks to advances in smart tech and more robust, easy-to-install offerings from home security manufacturers. According to market research f...

Walmart partners with MGM to boost video-on-demand service Vudu

There are currently more than 200 video services that bypass cable providers and stream content directly to a TV, laptop, phone or game console. That is up from 68 services five years ago, according t...

Apple’s TV service faces its biggest test yet as free trials run out

Apple reducing its reliance on free trials for Apple TV+ is a “critical point” for the service, said Parks Associates research director Steve Nason, who follows the streaming industry. “For newer o...

Apple explored a TV-streaming dongle as a cheap alternative to Apple TV

Apple's commitment to the high end has crimped its market share of streaming players, preventing it from dominating an exploding market. The number of households with a streaming player has quadrupled...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive