In The News

Third Of UK Broadband Homes Subscribe To OTT Video

January 11, 2016

“New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players,” said Parks Associates director of research, Brett Sappington.

The research claims that just 15% of pay TV households in the UK subscribe to premium movie channels, though 32% of pay TV homes subscribe to a premium sports package.

From the article "Third Of UK Broadband Homes Subscribe To OTT Video" by digitaltveurope.net.

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About Parks Associates

Third Of UK Broadband Homes Subscribe To OTT Video

Previously In The News

Research: Increase in Digital Antenna Use Indicates Cord Cutting

Streaming service bundles are a new way to attract subscribers

A Third Of Consumers Get News From Social Media

Can Traditional TV Keep Up In A Digital-First World?

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