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In The News

The Unstoppable Streaming Video

December 26, 2016

digital content

streaming devices

Basically, people will move toward the communications/entertainment device that is easiest to use and probably the least expensive. And fitting into both of those categories are services like Netflix, Amazon, Hulu and a few others.

They’re growing, which is more than you can say about other transactional ways to get video. Those have declined since 2012, according to Glenn Hower, a research analyst for Parks Associates.

From the article "The Unstoppable Streaming Video" by P.J. Bednarski.

Previously In The News

Smarter Energy at Home: How Consumers Are Taking Control with Smart Home Tech

GearBrain has long covered the smart home space and frequently sources Parks Associates' research for our reporting, including this article. Parks’ recent findings and the expert insights shared at CE...

More than 278 million viewers will watch subscription ad-supported streaming services by 2029 – Parks Associates

Parks Associates' new white paper, Interactive & Shoppable TV: Next Wave of CTV Revenues, released in partnership with Adeia, focuses on the service provider opportunity to advance the consumer experi...

Streaming paradox: More options, less clarity in business models

Recent data from Parks Associates noted the extent of this shift: 59% of subscriptions across the eight leading streaming video-on-demand services in the third quarter of 2024 were basic-tier subscrip...

New service models emerge for smart home eco-systems

Parks Associates’ study Smart Home Services: Safety, Prevention, Comfort reveals that 66% of US single-family homeowners are likely to adopt technology-enabled home services, such as smart HVAC mo...

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