Providing market intelligence for more than 35 years

In The News

The Sunday Brief: Fourth quarter earnings—out of favor

Nearby is a chart shared in a recent Parks Associates release indicating the price/ value customer satisfaction rates for various technologies.    The news release summarizes their findings as follows: 

“The firm found that 66% of subscribers that get 5G or LTE FWA from MNOs consider their prices to be fair or good. This compares to 51% of fiber subscribers and 35% of cable subscribers. In addition, 62% of FWA subscribers feel that it is easy to contact customer service or technical support personnel.”

From the article, "The Sunday Brief: Fourth quarter earnings—out of favor" by Jim Patterson

Previously In The News

Security Leads Smart Home Market, Followed by Connected Lighting, Smart Thermostats

Parks Associates has released new industry research reports on the smart home and connected devices indicating that security is leading the way in this market area followed by connected lighting and s...

Smart Home Adoption Spilt by Age

Parks Associates’ recent study aims to answer the question of which age range is adopting tech faster by surveying and analyzing connected technologies in homes based on the age of the head of househo...

Samsung and Best Buy are the leading companies for purchases of 4K TV sets

Parks Associates research finds that by mid-2015, more Samsung 4K TV sets were sold than any other brand. Samsung accounted for 28% of 4K TV purchases made within the last 12 months to U.S. broadband...

10% of U.S. broadband households intend to purchase a wearable camera or camcorder by midyear 2016

New connected wearables research from Parks Associates finds 9% of U.S. broadband households own a wearable camera (including cameras and camcorders) and 10% intend to purchase one by midyear 2016....