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The Sound Of The Internet Of Things (And Why It Matters For Brands)

January 20, 2017

In the next five years, Business Insider estimates that brands are going to spend around $5 trillion on the Internet of Things. For a third year in a row, the subject has dominated CES, the global consumer technology trade show. And the leading digital living research company, Parks Associates, predicts that there will be almost 55 million smart home devices in our homes by 2020.

From the article "The Sound Of The Internet Of Things (And Why It Matters For Brands)" by Roscoe Williamson.

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Pay-TV Providers Are Signing Up a Lot of Netflix Subscribers

As of last month, around one out of every five pay-TV households subscribe to an online video service through their pay-TV providers, according to a survey from Parks Associates. That's good news for...

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Meanwhile, Roku's dominance is more evident than ever, with the company's devices accounting for 39% of the U.S. streaming media player installed base, according to estimates by Parks Associates. With...

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The Sound Of The Internet Of Things (And Why It Matters For Brands)

Previously In The News

DirecTV Wants To Be The Online Substitute For Cable

Pay-TV Providers Are Signing Up a Lot of Netflix Subscribers

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

Roku Stock: After Soaring 330% in 2019, Is It a Buy, Sell, or Hold?

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